Nikon is fucked!

The world is your studio, and the street your home after you go broke getting one of these!

(post updated below)

HAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA oh God, what? $8000?? HAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA LOL LOLOLOLO ROFL LMAO LOLOLOLOLOL!!!!!!!!!11

I almost can’t believe this. I thought we were fucking up here at Canon, but boy, I never thought this would have been possible! Nikon announced the price of the D3x today, and it’s an incredible $8000! Simply astonishing! There’s currently a massive outcry everywhere on the Internet from Nikon users. Even die-hard Nikon fanboys are complaining, so you know Nikon has REALLY fucked up this time. For example, just check what Nikon whore Ken Rockwell is saying:

Nikon D3X Worldwide Boycott Spreading

Whoa, news travels fast. I wrote up the Nikon D3X information last night when it came out, and went to bed astonished that Nikon dared ask $8,000 for a $5,500 camera that is the same thing as the $4,200 D3.

I wake up this morning, and discover the rest of the world has already started what I was going to suggest: boycotting the D3X until the price is corrected.

Let’s face it: the original D3 is a better camera for most uses. No one really needs a D3X, and everyone has realized that if no one buys it, the price will stabilize where it belongs: $5,500, and dropping further later.

And here I was being afraid of the D3x and worrying about the pricing of our 1D series. My God. This morning when I saw the Nikon press release, my jaw hit the floor from amazement first. For a few minutes, I wasn’t sure what I was experiencing. But then it sank in and I started laughing out loud slamming my desk with my hands. Everyone came running to my office to ask what was wrong. People thought I was finally losing my mind after all the problems I was facing at Canon. They were about to dial 911 when I turned around my monitor and showed them the price of the D3x.

My God. I still can’t believe this. I thought we were fucked here at Canon having Maeda as our boss, but whoever took that decision at Nikon to price the D3x at $8000 has got to be many times worse compared to Maeda! Jesus Christ! How clueless do you have to be to price the D3x at $8000 at this point in time? Seriously? And don’t get me wrong, we are partying here at Canon because of this, but even as a competitor I have to admit that’s just insane. Our 1Ds Mark III now costs around $6700, and even that is still way overpriced, so howcome Nikon priced the D3x at $8000? I don’t get it. Is the D3x that much better compared to the 1Ds Mark III? I DON’T THINK SO?!!

Hey Nikon, you stupid morons, if you are targeting the medium format crowd with the D3x and that price, I’ve got a newsflash for ya: We already have a better and cheaper alternative, it’s called the 1Ds Mark III! We even have a 5D Mark II that comes pretty close and for sure beats the D3x when it comes to image quality. How the hell do you expect to sell a D3x at $8000? But hey don’t get me wrong, feel absolutely free to give it a try. Just so you know, your users are already buying our 5D2.

We’re now also going to ramp up production of the 1Ds Mark III again. The D3x can’t stand a chance. Right now at this very moment, life is good.

Update:

Nikon whore Thom Hogan tells  you why you don’t want the D3x. They actually managed to piss Thom Hogan off. Wow. Just… wow! And Michael Reichmann from Luminous Landscape just cancelled  his D3x order:

When I started to digest the Nikon D3x’s $8000 price over breakfast, and in light of my recent testing of the 24 Megapixel Sony A900 with its amazing Zeiss lenses, on an impulse I called my dealer and cancelled my standing order for one.

It seems to me that at a $3000 premium over the otherwise almost identical D3, and at some $5000 more than the Canon 5D MKII and Sony A900, the pricing of the Nikon (especially in our current crisis economy) is simply out to lunch. A $1,000 premium I could have understood. Maybe even, $1,500. But with only more megapixels on offer I simply find the D3x to be financially out of tune with the realities of today’s marketplace.

So I sat down to write an essay based on these thoughts, but then got a call from a friend asking if I’d seen what Nikon pundit Thoms Hogan had written this morning. Once I had read it I decided that Thom had made all of the points that I had intended to, so I’ll let his words stand for my own.
Nikon – I think you’ve misjudged the marketplace and not to mention the temper of the times as well.

Ouch. Even I felt that one, and I’m the competition! People are probably going to get fired at Nikon. I sure am glad we don’t have Nikon’s management at Canon right now. Otherwise we’d probably attempt to sell the 5D Mark II at $6000.